Achievements with HUAWEI CLOUD
Challenges
Challenges
Grupo Clarin faces challenges in their way to keep-up ahead in the Media industry and embraces the use of breakthrough technologies
Grupo Clarin faces challenges in their way to keep-up ahead in the Media industry and embraces the use of breakthrough technologies
Keep updated enterprise software (SAP, SSFF, Oracle, CRM)
Support Artear rating increase and social media community expansion (fb, x, ig, yt, tt)
Increase in costs of raw material and shortages in marketing revenues because of hyper-inflation
Support BAU audience peaks at highest quality and low cost
Cut of income in printed media (take over by digital)
Strengthen Clarin.com for more quality, flexibility, closeness, easiness and customization
Embracing innovation (digital assistants, VR, AR, AIGC for content automation and sales conversion)
Organization restructuring (Pol-ka)
Business model reconversion (Fiction TV, traditional to digital)
“GestionCompartida” to consolidate hiberus in Argentina as a digital Hub for UE and USA
Why HUAWEI CLOUD
GestionCompartida group is helping to achieve the business goals thorugh the use of Huawei Cloud
Drivers
Empowering business development
Providing financial flexibility
Enabling operational efficiency
Fostering a growth strategy
Keeping business conexion
Leveraging favorable context
High Availability / High Performance / Agile Development / High Scalability / Superb Security / Easy O&M / ...