Why HUAWEI CLOUD?
iFREE GROUP was developing a smart shopping cart platform - TROLLEE, which offers a state-of-the-art smart retail solution by leveraging hybrid edge-cloud computing, IoT, AI, indoor positioning systems, contextual digital advertising and other technologies. iFREE GROUP planned to offer a stable, easy-to-use, cost-effective, secure, and impactful platform to grow profit margins through increased sales, customer loyalty, and new profit centres, while eliminating cost overheads and finding new efficiencies. To achieve this aim, iFREE GROUP would need a powerful hosting platform with full-stack technologies and compatible offerings to support their long-term business development.
Revolutionising the Supermarket Retail Scene
1.Identify inventory checking on shelf racks to analyse traffic patterns, so that the store planogram can be optimized for faster response to the changing customer needs.
2.Identify whether the goods in trolley baskets are checkout items to detect shoplifting, helping hypermarkets reduce loss. The smart checkout feature delivers checkout experience with no more waiting in queues.
3.Use elastic search and natural language processing (NLP) for smart assistance and recommendation to deliver better shopping experience, increasing customer satisfaction.
With HUAWEI CLOUD's Elastic Cloud Server (ECS) and Content Delivery Network (CDN) deployment between China and Thailand, and Cloud Connect, iFREE GROUP now has accelerated cross-border interconnection for seamless communication across regions.