Business Challenges

  • Low Service Efficiency, Varying Standards

    Most retail stores have low service efficiency and lack the knowledge required to market multiple products and accessories. Adding to the dilemma, store management and service standards vary across locations, leading to an inconsistent consumer experience.

  • Difficult Control on Pricing and Quality

    Pricing and quality of appliances and digital products are difficult to control due to complex channels and transaction procedures.

  • Poor User Experience

    Retail stores and service centers are at different locations, making it cumbersome for consumers to visit service centers to repair faulty products.

  • Difficulty in Integrating Online and Offline Channels

    Tracking and collating online and offline consumer behavior is difficult because enterprises offer both online and offline sales channels. As a result, precision marketing cannot be realized.

Business Framework

The e-commerce appliances and digital products solution integrates all arms, including online sales, offline logistics, warehousing, distribution, after-sales service, and financial systems.

Solution Architecture

Description

Powered by HUAWEI CLOUD, the comprehensive B2B2C+O2O solution addresses the challenges faced by enterprises dealing with appliances and digital products.

Architecture

  • Cloud security

    HUAWEI CLOUD guarantees security of products and e-commerce platforms.

  • Access layer

    Supports a large number of concurrent connections and distributes load based on service types to cope with service peaks.

  • Web/service layer

    Facilitates seamless deployment of e-commerce web pages and underlying service logic. Services can be quickly deployed through clusters, and can be automatically scaled according to service load.

  • Middle layer

    Processes numerous messages to handle service peaks, provides high-speed cache to accelerate processing of cached data, and provides distributed database middleware to enhance concurrent processing capabilities.

  • Data layer

    Uses relational databases to deliver reliable, secure, and easy-to-use capabilities required for processing massive amounts of data.

  • Management and O&M

    Provides full lifecycle management of microservices, enabling rapid adaption to market changes and improving O&M efficiency.

Solution Advantages

Unified Management

Provides electronic catalogs, shortens the sales process, integrates the supply chain, streamlines ERP, and synchronizes inventory (online and offline channels) in real time to improve the turnover rate of products.

Enhanced User Experience

Combines online consumer attraction + offline service to implement a standard, process-based 3C after-sales service.

Precision Marketing

Uses big data analysis, enabling enterprises to track and collate online and offline consumer behavior required for precision marketing.

Secure and Neutral

HUAWEI CLOUD's well-defined service boundaries ensure that consumer applications and data are not touched. Enterprises build lock-in free e-commerce platforms and have complete control over their data.

Recommended Configurations

  • Small-sized

  • Medium-sized

Small-sized E-Commerce Enterprises

Average daily visits

< 100,000 PV

Transactions per day

< 500

  • Service
    Specifications
    Quantity
  • ECS

    2 vCPUs | 4 GB | 500 GB high-I/O disk | 1 MB

    2

  • RDS for MySQL

    2 vCPUs | 4 GB | 500 GB high-I/O disk

    1

  • ELB

    Charged for bandwidth usage

    1

  • VPC

    Charged for bandwidth usage

    0

  • Anti-DDoS

    Free

    0

  • WAF

    Free

    0

  • VSS

    Free

    0

Medium-sized E-Commerce Enterprises

Average daily visits

< 500,000 PV

Transactions per day

500-3000

  • Service
    Specifications
    Quantity
  • ECS

    4 vCPUs | 8 GB | 500 GB ultra-high I/O disk | 2 MB

    2

  • RDS for MySQL

    4 vCPUs | 8 GB | 500 GB ultra-high I/O disk | HA

    1

  • ELB

    Charged for bandwidth usage

    1

  • VPC

    Charged for bandwidth usage

    0

  • OBS

    Charged for usage

    0

  • Anti-DDoS

    Free

    0

  • WAF

    Free

    0

  • VSS

    Free

    0

Partners

Shortens the sales process and provides a complete process linking online and offline.

Enables full-channel operations, unifying network sales layout and integrating online purchase with offline maintenance.

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